'Prometheus' - shot in 3D, using Red EPIC cameras

Over the last month, the marketing team at Fox have been slowly unveiling more and more news about Ridley Scott's upcoming 3D film, Prometheus. Given the film's shot in native 3D, we here at 3Defence are getting pretty excited about its release (and it seems many others are too; it's already breaking box-office records for IMAX pre-sales in the UK). So, let's take a look at some of the images released by Fox last month:

3D film-making in 'Prometheus'

The above image shows (I mean, aside Charlize Theron holding a gun) the kit that Scott and his DP, Dariusz Wolski, used to film Prometheus. From what we know, they used a RED Epic camera, combined with the Element Technica ATOM 3D rig. This piece of information is important, because around 50% of the big budget films you're excited to see between now and 2015 will be filmed with similar gear. The nearest rival to this camera is the Arri Alexa. Anyway, the reason I blather about any of this is because Fox seem hell-bent on making sure you understand "Prometheus was filmed in native 3D". As an example, check out this shot of Scott, wearing the same glasses you and I will be when we finally see the film in June:


Aside from providing geeks like me some excitement, what does this shot say to the common-man? I read the image as if the marketing department is saying, 'this man knows what he's doing, he brought you Blade Runner and Alien for crying out loud, and he filmed this with glasses on... so the authoritative way to see Prometheus is in three dimensions." Fox, having single-handedly re-invented the 3D landscape with Avatar a few years ago, know what they're doing. Word on the street is that they've made something equally special with this film, and they've gone all-in on Prometheus now. They understand that audiences are suffering from 3D-fatigue, so they've gone out of their way to make sure you see their latest sci-fi epic the way it was intended. 


This week the rating for the film was confirmed to be an 'R' in America. Traditionally, the rule of thumb is that your standard four-quadrant Hollywood blockbuster needs to be rated PG-13 or below. There have been very few exceptions to this rule, because teenagers traditionally power the box-office grosses through their first weekend, State-side. The 'R' rating must mean Fox are damned sure they've made a piece of entertainment that adult audiences are going to root for. Given they're confident enough to release it in that state, and they're emphasising the 3D in the marketing materials, one suspects we're in for one helluva ride in June.

Nhận xét

Đăng nhận xét

Bài đăng phổ biến từ blog này

How's the 3D in 'Captain America: The Winter Soldier'?

Hình ảnh
Background This April, Captain America: The Winter Soldier kicked off the 'Summer' movie-going season early. Its over-sized box-office takings match the muscle and reputation of the hero himself, and critics were quick to praise the film too. He's the linchpin for Marvel's Cinematic Universe, which is why it's the fourth time we've seen Cap in 3D. Is this the definitive Steve Rogers story? How does the 3D fare in comparison to the post-converted likes of Iron Man Three or The Avengers ? Join us for this in-depth review of the film's stereo effects, and let us know if we've missed anything! Post-Converted 3D Marvel makes bold bets on its directors. In retrospect, many of their choices often made total sense; Shakespearean-influenced Kenneth Brannagh was well matched with Thor , as was the wise-cracking Iron Man helmer Jon Favreau. While some of their directors had previously made big-budget films, none had ever made a 3D movie. We assume that&
Đọc thêm

How's the 3D in X-Men: Days of Future Past?

Hình ảnh
  Background: It could be argued that the first X-Men (2000) film began the modern-day phenomena of blockbuster superhero franchises. 4 films and 2 spin-offs later into this series, X-Men: Days of Future Past arrives in 3D, directed again by the series' original helmer, Bryan Singer . This is not the first time we've seen Wolverine and his pals in 3D, so we've a lot of precedent to judge this effort against. How's the 3D in X-Men: Days Of Future Past ? Read on to find out! Native and Post-converted 3D X-Men: Days Of Future Past is a hybrid stereo film. Interior and dialogue scenes were largely shot in native 3D . Several key sequences were post-converted sequences from a mono source. Other shots are largely CGI in nature, and the responsible effects houses were able to natively render their footage to stereo. It's therefore quite a confusing film to critique. To do the job properly, one would need a shot list or production schedule. We'll do our best
Đọc thêm

How's the 3D in 'The Amazing Spider-Man 2?

Hình ảnh
Background The fifth Spider-Man film in 15 years, The Amazing Spider-Man 2 is also Spidey’s second 3D film. We were reasonably underwhelmed by the 'original' The Amazing Spider-Man , despite it being shot in native 3D. How does the most recent sequel fare in comparison? Read on for all the details on the film’s post-converted 3D, its depth, effects and whether or not we should save the 2D or 3D versions for archival purposes. Post-Converted 3D Unlike its immediate predecessor, The Amazing Spider-Man 2 was largely shot on film, and post-converted to 3D. This task fell to Legend 3D, and Stereo Supervisor Ed W. Marsh . The company has a mixed record with its stereo conversions . Some of their earlier work left much to be desired (eg: Alice In Wonderland and Green Hornet ). Like much of the conversion industry, they've upped their game in recent years (eg: Top Gun , Man Of Steel ). The Amazing Spider-Man 2 is another  massive step forward for them; average viewers won
Đọc thêm

3D